{"id":7113,"date":"2025-12-02T12:35:17","date_gmt":"2025-12-02T09:35:17","guid":{"rendered":"\/connect\/?post_type=event&#038;p=7113"},"modified":"2026-01-27T16:36:19","modified_gmt":"2026-01-27T13:36:19","slug":"dialog-x5-targeting-effektivnost-reklamy-kak-ocenit-vliyanie-na-prodazhi-i-brend","status":"publish","type":"event","link":"\/connect\/event\/dialog-x5-targeting-effektivnost-reklamy-kak-ocenit-vliyanie-na-prodazhi-i-brend\/","title":{"rendered":"Dialog X5 \/ \u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433. \u042d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u044b: \u043a\u0430\u043a \u043e\u0446\u0435\u043d\u0438\u0442\u044c \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0438 \u0431\u0440\u0435\u043d\u0434"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"\/connect\/wp-content\/uploads\/2025\/12\/oblozhka-1024x576.jpg\" alt=\"\" class=\"wp-image-7118\" srcset=\"\/connect\/wp-content\/uploads\/2025\/12\/oblozhka-1024x576.jpg 1024w, \/connect\/wp-content\/uploads\/2025\/12\/oblozhka-300x169.jpg 300w, \/connect\/wp-content\/uploads\/2025\/12\/oblozhka-768x432.jpg 768w, \/connect\/wp-content\/uploads\/2025\/12\/oblozhka-1536x864.jpg 1536w, \/connect\/wp-content\/uploads\/2025\/12\/oblozhka-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n    <p id=\"c-button-block_118ca9bcd4cc2d9fa8856f45bbe0c404\" class=\"button-block \" style=\"\"><a href=\"https:\/\/my.mts-link.ru\/CorpUniversity\/8820478642\/record-new\/8463000890\" class=\"button\" rel=\"nofollow noopener\" target=\"_blank\">\u0421\u043c\u043e\u0442\u0440\u0435\u0442\u044c \u0432\u0435\u0431\u0438\u043d\u0430\u0440<\/a><\/p>\n    \n\n\n<p><\/p>\n\n\n\n<p><strong>\u0423\u0432\u0430\u0436\u0430\u0435\u043c\u044b\u0435 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u044b, \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0430\u0435\u043c \u0432\u0430\u0441 \u043d\u0430 \u0432\u0435\u0431\u0438\u043d\u0430\u0440: <a href=\"https:\/\/dialog.x5.ru\/targeting\" rel=\"nofollow noopener\" target=\"_blank\">Dialog X5\/\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433<\/a>. \u042d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u044b: \u043a\u0430\u043a \u043e\u0446\u0435\u043d\u0438\u0442\u044c \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0438 \u0431\u0440\u0435\u043d\u0434.<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>\u042d\u043a\u0441\u043f\u0435\u0440\u0442\u044b <a href=\"https:\/\/dialog.x5.ru\/targeting\" rel=\"nofollow noopener\" target=\"_blank\">Dialog X5\/\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433<\/a> \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u0443\u044e\u0442 \u0432\u0441\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438 \u0441\u0435\u0440\u0432\u0438\u0441\u0430 \u0434\u043b\u044f \u043e\u0446\u0435\u043d\u043a\u0438 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0445 \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u0439, \u0430 \u0442\u0430\u043a\u0436\u0435 \u043f\u0440\u043e\u0432\u0435\u0434\u0443\u0442 \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u043e\u0435 \u0434\u0435\u043c\u043e \u043f\u043e \u043e\u0442\u0447\u0435\u0442\u0443 Sales Lift.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>\u041d\u0430 \u044d\u0442\u043e\u043c \u0432\u0435\u0431\u0438\u043d\u0430\u0440\u0435 \u0432\u044b \u0443\u0437\u043d\u0430\u0435\u0442\u0435:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u0447\u0442\u043e \u0442\u0430\u043a\u043e\u0435 Sales Lift \u043e\u0442\u0447\u0435\u0442 \u0438 \u043c\u0435\u0442\u043e\u0434\u043e\u043b\u043e\u0433\u0438\u044f \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f;<\/li>\n\n\n\n<li>\u043a\u0430\u043a \u0447\u0438\u0442\u0430\u0442\u044c \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u043c\u0435\u0442\u0440\u0438\u043a\u0438 \u0438 \u0447\u0442\u043e \u043e\u043d\u0438 \u0437\u043d\u0430\u0447\u0430\u0442 \u043d\u0430 \u043f\u0440\u0430\u043a\u0442\u0438\u043a\u0435;<\/li>\n\n\n\n<li>\u043a\u0430\u043a\u0438\u0435 \u0432\u044b\u0432\u043e\u0434\u044b \u043c\u043e\u0436\u043d\u043e \u0434\u0435\u043b\u0430\u0442\u044c \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u0434\u0430\u043d\u043d\u044b\u0445 \u0438 \u043a\u0430\u043a \u044d\u0442\u043e \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u044c \u0432\u0437\u0432\u0435\u0448\u0435\u043d\u043d\u044b\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u044f;<\/li>\n\n\n\n<li>\u043a\u0430\u043a\u0438\u043c\u0438 \u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f\u043c\u0438 \u0434\u043e\u043f\u043e\u043b\u043d\u0438\u0442\u044c Sales Lift \u043e\u0442\u0447\u0435\u0442\u044b;<\/li>\n\n\n\n<li>\u043a\u0430\u043a \u044d\u0442\u0430 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0430 \u043f\u043e\u043c\u043e\u0436\u0435\u0442 \u043d\u0430\u0439\u0442\u0438 \u0446\u0435\u043d\u043d\u044b\u0435 \u0438\u043d\u0441\u0430\u0439\u0442\u044b;<\/li>\n\n\n\n<li>\u0438 \u043a\u0430\u043a \u0438\u0437\u043c\u0435\u0440\u0438\u0442\u044c \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u043d\u0430 \u0431\u0440\u0435\u043d\u0434 \u043c\u0435\u0442\u0440\u0438\u043a\u0438 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438 \u0432 \u043e\u0444\u043b\u0430\u0439\u043d\u0435.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-black-color\">\u041d\u0435 \u0443\u043f\u0443\u0441\u0442\u0438\u0442\u0435 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u044c \u0446\u0435\u043d\u043d\u044b\u0435 \u0438\u043d\u0441\u0430\u0439\u0442\u044b \u0438 \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u0434\u043b\u044f \u0440\u0430\u0431\u043e\u0442\u044b \u0441 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0435\u0439 \u0438 \u0438\u0437\u043c\u0435\u0440\u0435\u043d\u0438\u044f \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u044b \u0432&nbsp;\u0440\u0435\u0430\u043b\u044c\u043d\u044b\u0445 \u043f\u0440\u043e\u0434\u0430\u0436\u0430\u0445.<\/mark><\/strong><\/p>\n\n\n\n<iframe src=\"https:\/\/my.mts-link.ru\/CorpUniversity\/8820478642\/record-new\/8463000890\"width=\"1024\" height=\"800\" frameborder=\"0\" style=\"border:none\" allowfullscreen><\/iframe>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n    <p id=\"c-button-block_405aa7597e25508b5fc2eaf2e0760232\" class=\"button-block \" style=\"text-align: center\"><a href=\"https:\/\/my.mts-link.ru\/CorpUniversity\/8820478642\/record-new\/8463000890\" class=\"button\" rel=\"nofollow noopener\" target=\"_blank\">\u0421\u043c\u043e\u0442\u0440\u0435\u0442\u044c \u0432\u0435\u0431\u0438\u043d\u0430\u0440<\/a><\/p>\n    \n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u041c\u0435\u0440\u043e\u043f\u0440\u0438\u044f\u0442\u0438\u0435 \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e\u0435,&nbsp;<strong>\u0440\u0435\u0433\u0438\u0441\u0442\u0440\u0430\u0446\u0438\u044f \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u0430 \u0434\u043b\u044f \u0432\u0441\u0435\u0445 \u043f\u043e\u0441\u0442\u0430\u0432\u0449\u0438\u043a\u043e\u0432 X5<\/strong><a href=\"https:\/\/my.mts-link.ru\/j\/CorpUniversity\/4660774033\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>&nbsp;<\/strong><\/a><a href=\"https:\/\/my.mts-link.ru\/j\/CorpUniversity\/8820478642?utm_source=marketing&amp;utm_medium=blog&amp;utm_campaign=veb0512\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>\u043f\u043e \u0441\u0441\u044b\u043b\u043a\u0435<\/strong>.<\/a>&nbsp;\u0421\u0430\u043c\u0443\u044e \u0441\u0432\u0435\u0436\u0443\u044e \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u044e \u043e \u0434\u0435\u043c\u043e\u0434\u043d\u044f\u0445 \u0438\u0449\u0438\u0442\u0435 \u0432 \u043d\u0430\u0448\u0435\u043c&nbsp;<a href=\"https:\/\/t.me\/DialogX5Insights\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">\u0442\u0435\u043b\u0435\u0433\u0440\u0430\u043c-\u043a\u0430\u043d\u0430\u043b\u0435<\/a>.<\/p>\n<\/blockquote>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0423\u0432\u0430\u0436\u0430\u0435\u043c\u044b\u0435 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u044b, \u043f\u0440\u0438\u0433\u043b\u0430\u0448\u0430\u0435\u043c \u0432\u0430\u0441 \u043d\u0430 \u0432\u0435\u0431\u0438\u043d\u0430\u0440: Dialog X5\/\u0422\u0430\u0440\u0433\u0435\u0442\u0438\u043d\u0433. \u042d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u044b: \u043a\u0430\u043a \u043e\u0446\u0435\u043d\u0438\u0442\u044c \u0432\u043b\u0438\u044f\u043d\u0438\u0435 \u043d\u0430 \u043f\u0440\u043e\u0434\u0430\u0436\u0438&#8230;<\/p>\n","protected":false},"featured_media":7185,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"tags":[153,7],"thematic_filter":[],"class_list":["post-7113","event","type-event","status-publish","has-post-thumbnail","hentry","tag-dialog-x5-2","tag-targeting"],"acf":[],"_links":{"self":[{"href":"\/connect\/wp-json\/wp\/v2\/event\/7113","targetHints":{"allow":["GET"]}}],"collection":[{"href":"\/connect\/wp-json\/wp\/v2\/event"}],"about":[{"href":"\/connect\/wp-json\/wp\/v2\/types\/event"}],"replies":[{"embeddable":true,"href":"\/connect\/wp-json\/wp\/v2\/comments?post=7113"}],"version-history":[{"count":25,"href":"\/connect\/wp-json\/wp\/v2\/event\/7113\/revisions"}],"predecessor-version":[{"id":7473,"href":"\/connect\/wp-json\/wp\/v2\/event\/7113\/revisions\/7473"}],"wp:featuredmedia":[{"embeddable":true,"href":"\/connect\/wp-json\/wp\/v2\/media\/7185"}],"wp:attachment":[{"href":"\/connect\/wp-json\/wp\/v2\/media?parent=7113"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"\/connect\/wp-json\/wp\/v2\/tags?post=7113"},{"taxonomy":"thematic_filter","embeddable":true,"href":"\/connect\/wp-json\/wp\/v2\/thematic_filter?post=7113"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}